(Tip #10/10) Add Movement

This month’s ‘10 Tips’ have all been focused on improving your Facebook Ad CREATIVE. 🎨

Here are the previous 9: 

1.  Use Relevant, High-Quality Images
2. Use Simple Language That’s Easy to Understand
3. Capture Attention Fast
4. Consider the Psychology of Color
5. Show Off Your Brand with Video
6. Less is More: Less Text In Images Is Better
7. Tell Your Story Using Multiple Images
8. Use Calls to Action (CTA)
9. Headlines Strengthen Your Message

Drum Roll, Please….🥁🥁…And the FINAL Tip….

Tip #10: Add Movement

✅ Movement stands out in News Feed

✅ People inherently pause a little longer on video vs still image

✅ Movement (i.e. video) drives MORE clicks on ads vs still images (Video: 59%. Images:30%. N/A: 10%)…Creating a higher CTR (click-thru-rate) is important 👍

Facebook is the MOST IMPORTANT SOCIAL MEDIA PLATFORM for marketers worldwide…Use these 10 Tips to improve your FB Ad Creative & You WILL see more return on your FB Ad Spend $$💰💰